Moderinizing the brand of a regional business of 40 years to better connect across digital and non-digital landscapes while retaining brand equity and reputation
BRANDing
Logo
We pulled theHorizon Abstract brand forward to a more modern and clean aesthetic to better connect with both business partners in the real estate industry as well as home-buying consumers.
Branding
Brand Guidelines
The owner’s vision for the brand, market insights, competitive analysis led to a comprehensive brand framework for the Horizon team to use across print, web, and social platforms.
BRANDing
Implementation
The Horizon brand experience, clean and modern, is consistent from the completely reimaginedhorizonabstract.com to the redesigned office space, new signage, and bold promotional materials.
We hired Phyre to freshen up the image of a title company we purchased in 2021. The process was very personal and quite impressive. They really dug deep to understand our company vision, marketing goals and personal tastes. He used this information along with extensive market research to craft a company logo, color scheme, and overall branding that was right on point and helped us relaunch the company with a fresh and vibrant feel. I cannot recommend Phyre Design highly enough.
